When further researching into what makes a
successful typeface, I found that typeface must have “distinct, assertive
personality”. This is to create a sense of assertion and attitude,
making a powerful impact for first impression upon the audience; thus making
the representing memorable content. I also found that in terms of
legibility, due to the fact that display fonts only really depict small amounts
of text by having a larger size, the typeface demands less from the reader - therefore making it more engaging. These are features I'll be including in the
design of my typeface; I believe that if I take this into consideration, the
typeface I am creating will have impact and be memorable. To be able to give an
assertive and distinct personality to my typeface I will be experimenting in
techniques not usually used in type face design. I believe from my initial
ideas I have the basis to start doing so, as I want to create a display
typeface these will be points I will be referencing throughout my design and
ensuring I meet. I can experiment with making the typeface having more impact by
altering elements such as line weight, addition and deduction of serifs, and
also through the use of visual depth techniques.
Research found at : https://www.fonts.com/content/learning/fyti/typographic-tips/good-display-face-part-2
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