Tuesday, 20 March 2018

Adidas - Entry Preparation

To be able to enter the competition the brief required two-minute video and four JPEGs.  This is clearly stated in the brief, alongside what is essential to include within the submission. Due to the limited amount of information we were allowed to submit, I began to watch the video and tick off the points we had managed to cover in the what is essential section. Anything that was not covered would be put into the jpegs alongside short supporting statement for each slide.

 As well as ensuring that we hit the Adidas requirements for the brief entry we were required to also align the entry to the D&AD requirements, of video needed to be run under 500 MB and within an MP4 format. Due to the video been exported on a Mac the video was formatted within a QuickTime format, this was changed before the entry.


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