This final video will be posted amongst facebook, twitter and possibly even instagram. this would enable people to then share the video even more the use of the interesting language would be unique point for this video is no other videos put them all together. The tone of voice is upbeat and happy along with illustrations of all of the dogs in a positive light, therefore keeping in tone with the dogstrust key beliefs. this is giving me the chance to be able to look at the way in which our visual culture is changing through social media, and give me the chance to be able to experiment with enhancing it rather than challenging it for the benefit of a brief, to reach the target demographic; and change one ideal into another.
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