The final logo is as can be seen below. There are two variations
one in which encompasses a larger circle, made up of the name itself, with the
logo centred in between. This is the main logo that will be used on most of the
promotional materials and branding collateral design. For a placement that cannot
be manipulated to be able to fitness design such as letterheads, and landscape
methods of promotional materials a straight horizontal version was made. The
text to logo ratio was kept the same as well as the kerning value in order to
offer concise visual consistency and coherence to the brand identity.
No comments:
Post a Comment